SELECTED WORK
Live performances, brand activations, music productions, and large-scale entertainment experiences across international stages and campaigns.
Highlights from a Global Journey
From championship stages to international collaborations, this selection represents key moments that shaped Xavier Mendoza’s creative and competitive legacy.
Hip Hop 50 Celebration
Performance at the historic Yankee Stadium event honoring 50 years of hip hop culture alongside legendary artists.
FIFA World Cup Activation
Featured as part of a high-profile experience at MetLife Stadium, performing within a global FIFA platform reaching worldwide audiences.
Red Bull x RB Leipzig
International collaboration at the intersection of elite sport, performance, and global culture.
Enrique Iglesias Music Video
Part of a record-breaking global music video, surpassing 3.8 billion views and featuring internationally recognized artists
CAP Walk NYC
High-profile charity runway event at Lavan Chelsea in Manhattan, supporting The Verma Foundation’s mission alongside celebrities, athletes, and fashion industry leaders.
Slice — Activation
Part of the official 2025 relaunch of Slice, a legacy soda brand returning to the market with a new identity in the global functional beverage category.
Usher — Concert Pre-Party
Performed as part of the official pre-show entertainment experience for a major Usher concert production, engaging live audiences within a high-energy event environment.
JD Sports — Europe Store Reopenings
Performed across multiple JD Sports store reopening events in Spain, delivering high-energy live entertainment for one of Europe’s leading sportswear retailers
Dave & Buster’s Opening Event
Performed at the 2025 opening event for a large-scale Manhattan installation, blending live performance with an immersive creative production experience
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LL Cool J — Concert Rehearsals
Selected as part of the rehearsal production for an LL Cool J live concert performance in Philadelphia, collaborating within a large-scale entertainment environment
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Target × Champion Brand Activation
Performed as part of a large-scale retail brand activation, delivering live entertainment for the collaboration between two globally recognized brands.
Yankee Stadium Performance
Performed at the Hip Hop 50 celebration
A landmark event at Yankee Stadium featuring legendary artists like Kurtis Blow, celebrating 50 years of hip hop in front of a massive audience.
GAB — Global Employee Celebration
Performed at an exclusive Manhattan corporate event bringing together employees from around the world for a large-scale company celebration
Selected Clients & Collaborations
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